Sunday, February 13, 2011

The New After is Now

Slideshow on the top 10 mobile internet trends....here...by Mary Meeker, the venture capitalist and analyst...

Mobile, mobile, mobile
Time usage shifting.
Growth in ad revenue bumpy, but compelling:
    Ad spending still unnaturally heavy in declining media forms.
Mobile is changing shopping behavior--real-time opportunities, transparent and discounted         pricing, immediate gratification.
The gamification of apps is key.
Apple and Google--big winners, so far.

Affordable...
ubiquity...
faster...
more personal...
more fun...
access everything everywhere...
app explosion...
measurable foot traffic driving....
reward/influence behavior in real time to the right audience.