Thursday, February 10, 2011

Irresistible "Life'

Long before Henry Luce founded Time Inc.and launched Life magazine in the late 1930s, there was another Life magazine, focusing on humor and topical issues. It existed from around the late 1883 to 1936, until Luce bought the rights to the magazine's name.

It published the work of Charles Dana Gibson, Rockwell (his first cover), Leyendecker, Coles Phillips, and other prominent illustrators.

 Several examples of Phillips' work are seen here. He was famous for his "fadeaway girls" who blended into the backgrounds of his work.

 The New Yorker's first art director Rea Irvin (creator of Eustace Tilley) got her start at Life.

 It's motto was "Where there's Life, there's hope."